| March 17th, 2007 | Angelina Jolie Saves St. John Knits |
It was just announced that Angelina Jolie, St. John’s current spokesmodel, will again appear in the Fall/Winter 2007 St. John Knits ad campaign, which will be photographed soon. Said creative consultant and former creative director Kelly Gray, “You know I can’t give you the shoot dates but she is definitely a part of that creative team and I’m proud to be a part of it.”” Said St. John chairman Jim Kelley, “We lost our way for a while with the product. We’ve got the business back on track. Things are proceeding really well.” Angelina helped rejuvenate the dying St. John label, which is now worth over $400 million.
Posted in Angelina Jolie, Ads, St John Knits |
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